Here are some blog post ideas to promote your small business website:

Write an intro to an article or video you think would interest your customers. Tell the reader why you find the content so interesting. Make sure you link to the article or video. Never copy someone else’s work without permission.

Write about your customers challenges in a way that promotes your expertise but not your products. This is tricky, but customers don’t want a sales pitch every time. A wardrobe consultant might write about style tips and a cleaning company might write about cleaning tips.

Showcase a customer. This will let other customers know how someone like them has been helped with your products or services.

Showcase a customer or a team member. This is a great way to let customers know more about your company.

Write about an event or conference you attended and what about it was interesting to you.

I hope these ideas help you create blog posts your customers will want to read.